toyota prado price usa

Toyota Prado SUV Launched – Full Specs, Price, Variants & Next-Level Off-Road Features

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The Toyota Land Cruiser Prado has always been a global icon of durability and performance, admired for its ability to conquer any terrain while providing unmatched comfort. In 2025, Toyota has reintroduced this legendary SUV to the U.S. market with a fresh approach. The new Prado blends rugged off-road DNA with premium interiors, hybrid efficiency, and state-of-the-art technology, making it equally suitable for family road trips and adventure enthusiasts.

Bold Exterior with Retro Touch

The 2025 Toyota Prado sports a muscular design that commands attention on the road. Its boxy silhouette pays homage to its heritage while the upright grille with bold TOYOTA lettering and sleek LED projector headlamps add a contemporary flair. Flared fenders, roof rails, 18–20 inch alloy wheels, and all-terrain tires amplify its SUV character. Buyers can also opt for dual-tone paint schemes and protective skid plates for an even more adventurous look.

Premium Interior: Comfort Meets Technology

Step inside the new Prado, and you’re greeted by a cabin that perfectly balances strength and sophistication. A large 12.3-inch touchscreen infotainment system with wireless Apple CarPlay and Android Auto takes center stage. The fully digital driver’s display, JBL premium audio, wireless charging pad, and multiple USB-C ports ensure a tech-rich experience. Seating is available for seven passengers, with ventilated and heated seats, a panoramic sunroof, and plush leather upholstery. The third row folds flat, giving you flexibility between passenger and cargo space – ideal for weekend getaways or overlanding.

Hybrid Performance and Power

Under the hood, the U.S.-spec 2025 Prado packs a 2.4L turbocharged 4-cylinder engine paired with Toyota’s i-Force Max hybrid system. Together, they deliver an impressive 326 horsepower and 465 lb-ft of torque, mated to an 8-speed automatic transmission. The full-time 4WD system with locking center differential guarantees superb traction across mud, sand, snow, or rocky terrain. The hybrid setup not only boosts performance but also improves fuel efficiency, making it an eco-conscious choice for the future.

Off-Roading Capability

The Prado’s core strength lies in its off-road ability, and Toyota has ensured that tradition continues. It comes with Multi-Terrain Select, Crawl Control, and Downhill Assist Control, enabling drivers to tackle challenging environments with confidence. With 9.1 inches of ground clearance, electronic locking differentials, and optional off-road accessories like roof tents and tow hooks, the Prado is a true adventure companion.

toyota prado price usa

Safety Features

Toyota Safety Sense 3.0 comes standard across all trims, offering features like Pre-Collision System with Pedestrian Detection, Lane Departure Alert, Adaptive Cruise Control, Blind Spot Monitoring, and Road Sign Assist. A 360-degree panoramic camera system and a reinforced TNGA-F platform further enhance passenger protection and driving confidence.

Trims & Pricing

Toyota has made the 2025 Land Cruiser Prado accessible to a wide range of buyers by offering three well-balanced trims in the U.S. market. The lineup begins with the Land Cruiser 1958, which carries retro styling, fabric seats, and an 8-inch infotainment display, priced around $55,000. Stepping up, the Land Cruiser trim adds a larger 12.3-inch screen, premium leather seating, and an upgraded audio system, with prices starting near $61,000. For enthusiasts seeking exclusivity, the First Edition trim comes with two-tone exterior paint, an advanced off-road package, and additional luxury touches, positioned at approximately $67,000. Together, these trims provide buyers with options that balance rugged capability, modern technology, and Toyota’s signature reliability all at competitive price points.

Conclusion 

The Toyota Land Cruiser Prado 2025 is the perfect blend of ruggedness, technology, and comfort. With its hybrid powertrain, advanced safety systems, and premium features, it is designed to satisfy both hardcore adventurers and urban families. Toyota’s legendary reliability and off-road expertise make this SUV a long-term investment for those who value performance and durability.

Disclaimer: All specifications, prices, and features mentioned are based on available information at the time of writing and may vary depending on location and dealership offers. Please check with official Toyota dealers or the company website for the latest updates before making a purchase decision.

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